SPONSORSHIP

Negotiation, Sales & Consulting

Internal sponsorship marketing and sales audit:
Review sales-to-date:
• Sponsorship and advertising

• Ticketing

Evaluate pricing structure:
• Assets (radio, TV, print, signage, Internet)

• Packaged prices

• Event bookings

• Inventory assessment, valuation and pricing

Sponsorship sales plan:
• Establish coming year rate card

• Develop new inventory and promotions

• Develop packaging policies for major categories

• Proposal development and leads generation